Difference Between WhatsApp Business and WhatsApp Business API

Difference Between WhatsApp Business and WhatsApp Business API

Small to medium-sized enterprises are continuously looking for solutions to catapult their company to the next level of success. Nowadays, the sector plays an essential role in enhancing organisations, with cloud-based apps emerging as victors. Organisations have begun utilising the WhatsApp Business application and WhatsApp Business API to improve their brands, communicate with their audiences, and drive sales.

WhatsApp Business Application, Purposes
  • It is developed for small and medium-sized enterprises that want to have deeper engagement with their market or consumers.
  • The standalone executable for small and local companies that are easier to run but want to provide better customer care to their clients.
  • By following this method, pre-existing business numbers can be easily converted to WhatsApp Business accounts.
  • After moving to the WhatsApp Business App, you can no longer use the same phone number for WhatsApp Messenger. If you have two SIM cards on your phone, you may run both of these programmes at the same time.
  • Chats and media from your previous business phone number can be accessible after migration if you have selected a conversation backup option in Settings.
  • Want to go back to WhatsApp Messenger? First, delete your WhatsApp Business Account. However, the conversation and media backups will also be erased. Furthermore, if you transfer the Business Account to a new number, you will be unable to restore the previous conversations.
  • Advantages of WhatsApp Business API with RSoft Technologies
  • Developed for businesses who need an all-in-one business suite that connects easily with their existing data and communication/social channels.
  • API allows businesses to run and handle massive amounts of client contacts throughout the customer lifecycle.
  • Brands may reach out to their customers in two ways: one-on-one discussions and alerts.
  • Create chatbots and dialogue processes to identify rising leads, increase brand involvement and attention, and provide soul for scheduling appointments, making purchases, locating shop locations, cancelling transactions, or getting refunds.
  • Create automatic replies to common client inquiries.
  • Depending on the difficulty of the inquiry, route and escalate discussions to bots or humans.
  • Send essential messages to your customers at various stages of their lives, such as order purchase, payment confirmation, shipment update, account update, issue resolution, POS system, and OTP verification.
  • Using WhatsApp phone numbers and a centralised chat dashboard, you can manage customer chats.
  • Automate critical client journey moments like redeeming loyalty awards, making extra transactions, applying discount coupons, and obtaining receipts.
  • Using NLP to understand various words and grammatical faults while typing and recommending fixes.
  • Reasons to Trust RSoft Technologies
  • IVR Obfuscation: Redirect inbound calls to WhatsApp to optimise the volume of calls and decrease consumer wait time. It creates a positive environment and increases client happiness.
  • Dialogue Bots:ChatBots allow you to be available to your clients around the clock. This tool automates client engagement, handles problems rapidly, provides immediate help, and nurtures leads throughout the customer journey via our CRM. Notifications: Regularly update your customers and audience with automatic Orders and Reminders messages.
  • Benefits of Implementing Our Product with Confidence
  • Control Customer Support calls by migrating them to WhatsApp text
  • Instantaneous solutions are offered with the user-friendly tool
  • Individual and Team productivity increases can be observed with a multi-functionality window
  • Truly cost-effective
  • Premium User experience
  • Talk to our experts at RSoft Technologies and gain an opportunity to grow in sales and trust with your client.